Hi, I’m Kristyn.
Brand · Marketing · Editorial · Illustration · Photography
I design brands, campaigns, publications, and visual stories that help organizations turn complex ideas into something people actually understand, and remember.
I’m not a single-discipline designer. I own the whole arc, strategy, identity, campaign, and craft, so a brand stays consistent from a logo to a landing page to a printed annual report.
A few problems worth solving.
Every project below started with a business or communication challenge, not a blank canvas. Here’s the thinking behind the craft.
Ben & Bo Advocacy
A full identity, illustration system, and educational campaign that makes autism resources approachable — growing to 300+ followers and supporting ~150 families through consultations, resources, and infographics.
Dingpops
A custom event-treat brand built from scratch — identity, website, and marketing that grew profits 62% and social visits 42% in 2025.
Rebranding
Taking a dated brand and making it clear, current, and unmistakably theirs — walked through a golf pro's before-and-after.
Editorial & Book Covers
Covers, layouts, and multi-page publications where hierarchy and typography do the heavy lifting.
Photography
Commercial, real estate, advertising, portrait, and lifestyle work — plus deep photo editing.
What I actually do
Grouped by outcome, not software. (Yes, the Adobe suite is a given.)
Brand & Identity
Logo design, brand systems, visual identities, style guides, and the collateral that keeps them consistent.
Marketing & Campaigns
Campaign concepts, social, email, digital ads, landing pages, and presentation design that moves a message.
Editorial & Print
Annual reports, brochures, programs, and book covers, with production-ready files, bleeds, and pre-press.
Illustration
Vector and hand-drawn illustration, character work, iconography, and educational graphics.
Photography
Lifestyle, portrait, and product photography, plus editing, retouching, and color correction.
Creative Direction
Mood boards, concept development, art direction, and the strategy that keeps a whole campaign coherent.
A distinct voice on paper.
A recurring strength across advocacy work, editorial, and personal projects.
“Good design isn’t decoration. It’s the shortest distance between a complicated idea and the person who needs to understand it.”
A photographer’s eye.
Commercial, real estate, advertising, portrait, and lifestyle photography — with an extensive background in photo editing. The eye behind the lens sharpens everything else I design.
Kind words
From families I’ve guided and clients I’ve served.
“These treats were such a hit! Loved the details she was able to create and how she made my vision come to life.”
“My voice is finally being heard. I feel like I have a voice after meeting with you.”
“My kids had no support. I didn’t know Arizona offered anything for kids with needs. Thanks for giving me hope again.”
“This is the best thing for parents. I felt lost, and now I feel stronger and more confident to support my family.”
“I never would have known about all the things my kid is entitled to if it wasn’t for your help. My family is so thankful.”
“We are so thankful for the support Kristyn provided my son. He’s able to get the help he deserves.”
Looking for a creative who can own the whole picture?
I’m open to senior and lead visual design roles, in-house or fully remote. Let’s talk about what your team needs.